Overview

Turtle Island Restoration Network (TIRN) is an award-winning ocean conservation nonprofit organization with offices in California and Texas. For 30 years, TIRN has led the grassroots fight against extinction locally, nationally and internationally. They take on the big problems of the world’s oceans and watersheds — industrial fishing, climate change, pollution, and habitat loss — with a can-do attitude and highly motivated, passionate individuals. TIRN is seeking a full-time Communications Specialist to join their fast-paced, innovative environmental organization and be a key part of the ocean and watershed conservation efforts.

Position Summary

This position is responsible for working with the Communications Manager to help guide the growth of TIRN brand awareness, engagement and support. This person will provide communications expertise across an array of marketing areas including strategy, advertising, media and insights. This position will help drive the execution of communications efforts as well as the day-to-day department needs. Under the direction provided by the Communications Manager, they will help develop and update a variety of communication and marketing digital and print materials including press releases, e-newsletters, brochures, ads, mailers, customer communications, web pages, posters, social media posts, and more. This position may be remote or located on-site at their headquarters in Olema, California or at their office in Galveston, Texas.

Responsibilities

Social Media Management

• Define and execute on a vision for TIRN’s social media portfolio that will engage existing TIRN loyalists and grow an audience of future supporters.
• Support the execution of the communications calendar to ensure that social content follows a strategic messaging structure.
• Curate and create brand-consistent visual assets that support the strategic message.
• Help to identify key influencers, celebrities, and partners and assist in the implementation of initiatives to leverage influencers to expand influence, affinity and authority of TIRN’s brand.
• Listen to and engage with communities making the TIRN social platform interactive, inclusive, and approachable.
• Track and analyze social media KPIs to ensure social activity is optimized and responding to latest trends.
• Follow and understand mainstream social media trends and how to respond to them.
• Find new and creative ways to increase TIRN’s presence in the online community.

Graphic Design & Content Support

• Assist in the creation and distribution of communications of all types, including op-eds, website content, feature stories, electronic communications, and other promotional materials as required.
• Leverage graphic design skill set to visually communicate the TIRN brand, advocacy actions and build a sense of community across social media channels.
• Curate and create brand-consistent visual assets that support social media objectives, for both organic and paid social media platforms.
• Implement content strategies for email marketing, social media channels and websites.

Media Relations & Administrative Support

• Research and write digital news content, press releases, and blog posts.
• Assist in the general distribution of press releases and media alerts.
• Assist in the development of branding materials such as press kits and branding guides.
• Assist with processing and entering data in databases and maintaining accurate records of valuable company information.
• Assist to schedule website and digital communications internal and external meetings and calls.
• Provide support at live and online events.
• Other duties as assigned.

Qualifications & Skills

• 2+ years prior experience working in a marketing or communications role.
• Demonstrated experience managing the day-to-day operation of a brand’s Facebook, Instagram, Twitter, and other social media channels.
• Deep understanding of how to drive engagement and conversion with all relevant social channels.
• Bachelor’s degree in graphic design, marketing, communications, or related field preferred.
• Expert working knowledge of Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Understand the intersection of paid and organic in digital as a function of marketing strategies.
• Excellent written communication skills.
• Ability to create thoughtful content that will engage communities on social media.
• Photography and/or video skills.
• WordPress experience plus.
• Experience within the nonprofit arena preferred.
• Positive attitude and passion for making the world a better place.
• Ability to manage multiple projects independently with limited direction in a fast-paced environment.
• Comfortable working with remote colleagues through virtual tools.
• Enjoy developing strong relationships with community and partners.

For more information and how to apply, click here.